The Web acts as a gateway to an immeasurable amount of resources and information. However, the main access point for all of these sites are a relatively small number of sites – the bottlenecks and watchdogs for Web content - search engines. So, as a Flash Developer, one of the first questions you learn to fear is, “How will this Flash content show up in search results?” Flash is, unfortunately, by and large invisible to search engines - which is a major detriment to the growth potential of the technology. And although the best answer is to provide an alternative HTML version of the content, any programmer worth his salt will go out of his way to avoid having to do repetitive labor. So, here are a few tricks we’ve picked up along the way.

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