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	<title>dd&#124;a brandflakes &#187; Ted McConnell</title>
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		<title>Its Just Stuff</title>
		<link>http://www.dday.com/blog/advertising/stuart/its-just-stuff/</link>
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		<pubDate>Sun, 14 Dec 2008 19:24:58 +0000</pubDate>
		<dc:creator>Stuart</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[new york times]]></category>
		<category><![CDATA[P&G]]></category>
		<category><![CDATA[Pizza Hut]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Ted McConnell]]></category>

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		<description><![CDATA[Great article in the New York Times today (Do you want to &#8220;Friend&#8221; a Detergent?). It speaks to the difficulty for brand managers of using social media to promote their brands &#8230; or their incompetence in doing so and, in fact, of trying to do so. 
Ted McConnell, the manager of interactive marketing and innovation [...]]]></description>
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